ObjectiveManager are an innovative software company dedicated to the professional services sector. They use goal-setting software to help firms and their people define strategy, improve performance and power growth.
Being a brand with no real identity or positioning we aimed to strongly position and differentiate ObjectiveManager to propel its growth and capitalise on new opportunities. We developed a refreshing positioning platform ‘every day growth’. This was then brought to life with a modern, flexible visual identity and website.
