Vodafone Partners Launch Video

Vodafone’s Partners currently make up 1/3 of Vodafone Business’ total revenue, which they aim to grow from circa £300m currently to £1bn by 2022.

When appointing a new leadership team for this part of the business there was an opportunity for a fresh start and a genuine change in how they work with Partners.

As part of the launch our task was to create a 60-90 second animated video that introduced Vodafone’s new proposition “Working together to build better businesses” and the commitment they’re making to Partners.

The animation was to be first played at an internal launch event, but was then shared across digital channels to Partners and at ongoing events. The aim was to excite Partners about the new changes and communicate the collective effort of how Vodafone were improving how they work with Partners.